Tuesday, 15 March 2016

Miranda Lambert Pet Products to Help Dogs in Need

Miranda

Miranda

Miranda Lambert recently embarked on her Keeper of the Flame tour, but even as the country music superstar wows crowds from coast to coast her desire to help dogs who need forever homes still takes center stage in her heart.

Long before she gained fame for such chart-topping hits as “The House That Built Me,” and “Automatic,” the plight of homeless animals struck a sympathetic chord in the singer’s soul. A frequent volunteer at the Humane Society of East Texas during her formative years, today the entertainer uses her star wattage to shine a spotlight on pet adoption through her annual “Cause for the Paws” fundraiser and the organization she established with her mother, MuttNation Foundation.


In an effort to set the stage for a better tomorrow for our four-legged friends in need, Miranda Lambert has teamed up with Petmate to launch the new MuttNation Fueled by Miranda Lambert brand at Global Pet Expo in Orlando, Florida. Each purchase of a MuttNation Pet Collection item will help to raise funds for rescue and adoption programs of MuttNation Foundation.


“The creation of MuttNation is a dream come true. It’s an extension of me and my mom’s love for all dogs and our goal of helping every dog find a happy, loving home,” the multi-platinum-selling recording artist with a heart of gold stated. “We are beyond thrilled to have Petmate as a committed and trustworthy partner that shares that same vision. There are millions of beautiful dogs looking for homes and it is our hope that in addition to raising money, we will raise awareness to the joy of adopting a shelter pet.”


Proud of their famous pet parent, a few of the singer’s fur babies help to shine a spotlight on the MuttNation Fueled by Miranda Lambert collection:


Pooches will find a pal in a plush puppy from the Rescue Mutts collection. The ‘litter’ of six Spots were each inspired by a rescue dog with a back story that will tug at your heartstrings, including the doggie named Delilah– the first rescue who left paw prints on Miranda Lambert’s heart. For the canine who cares for all creatures great and small, The MuttNation Pet Collection also offers a plush armadillo, rooster, flamingo… and there’s even a unicorn for the fantasy-loving Fido!


Cher with a toy tribute to Miranda Lambert’s first rescue dog, Delilah:


Cher w:Delilah


After a day filled with play, Bowser can bed down on a country couture-style lounger, pillow bed or cuddler. For the pup who wants a real VIP experience there’s a tooled leather style lounger designed with Petmate’s signature Dig & Burrow feature that taps into your tail-wagging chum’s inner craving to nest.


Putting a song in the hearts of her doggedly devoted four-legged fans, Miranda Lambert’s MuttNation Pet Collection also includes a plush tambourine chew toy (showcased in a snapshot by Delta Dawn) that will make Rover feel like a rock star.  Dogs will also dig retrieving small treats from a molded rubber guitar that will be instrumental for playing games of fetch.


Delta Dawn


The fashion forward Fido will look red carpet ready wearing an item from the collars and leashes collection. Made with mixed materials that resemble denim and leather, the trend-setting custom fit collars are accented with tassels and bows. The showstopper of the collection is the Bandana Neckerchief, modeled here by Miranda Lambert’s canine companion Waylon:


Waylon Bandana


Pet parents can drink in the chic Southern style of the collection’s watering and feeding items as their dogs sip and dine from rustic crock and square melamine bowls that sit on mats that feature red bandana, tooled leather, burlap and chalkboard photo-real prints.


For more information:



Photos courtesy True Public Relations

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